Want to know what sets the successful entrepreneur apart from the wannabe entrepreneurs?

It’s not money, or brilliant ideas, or even powerful friends.

All of those things are nice to have, but they’re not a requirement of success. What is a must-have, though, is the right mindset. Without the proper mindset, you’ll constantly be getting in your own way, and that’s exhausting.

  • You’ll allow yourself to believe your ideas are no good
  • You’ll remain convinced that you aren’t smart enough
  • You’ll be certain that someone else did it (whatever “it” is) better

And before you know it, you’ll have talked yourself right out of launching your new group programme, asking for a testimonial, or doing a live video. In no time at all, you’ll be back at your day job, working away on someone else’s business because you don’t have the confidence to create your own.

But a simple mindset change can make all the difference.

The power of the word ‘yet’

The business world is rapidly changing and as solopreneurs we are expected to wear a lot of hats. It is crazy that we put pressure on ourselves to try to catch up with others who have been in business for longer than us.

We see them on our social media platforms and panic that we don’t have as many followers or our engagement level is lower. In reality they may have been building their tribe for years and here we are right at the beginning of our journey. So next time you find yourself comparing where you currently are to where someone else is I want you to add the word yet to your thought or words. Here’s an example:

‘I don’t know who to grow my audience’ becomes ‘I don’t know how to grow my audience yet’.


‘I’m not good at creating engaging social media content’ becomes ‘I’m not good at great at creating engaging social media content yet’.

The difference is huge and the word ‘yet’ allows for the possibility that you too can do this.

Dress for Success

When we work at home, it’s easy to fall into a habit of wearing leisure wear and T-shirts to the office. After all, why dress up just for the dog?

But if you’re looking for a quick and easy way to instantly shift your mindset in the right direction, ditch the yoga pants and put on some upbeat music and break out the lippy. You’ll suddenly find you feel more professional, more confident, and sexier, too. (That last one won’t help your business, but it might just help your love life, and that can’t hurt, can it?)

Remember that you represent your business and your brand and so when you go out networking ensure that you project the right image for your business

Never Let Fear Drive Your Decisions

Too many would-be entrepreneurs operate with a scarcity mindset rather than approaching business from a place of abundance. Rather than telling yourself that you can’t afford to hire a virtual assistant or work with a coach, try reframing your thoughts.

Rather than thinking, “I can’t afford to attend that event,” ask yourself, “How can I earn the money to invest in this trip?”

Rather than saying, “I have to do everything myself because I can’t afford to hire a VA,” remind yourself that your hourly rate potential is much more than you’d pay a virtual assistant. Then fill those hours you’re saving by outsourcing with money-making tasks of your own.

By reformatting your thoughts, you’ll turn that negative money talk into positive solutions that help you grow.

One of the most important things to recognise as you seek to set up and grow your business is the importance of building a support network of people who get and understand what it’s like to be a business owner. If you want to be part of a small caring community of business owners then come join my new Facebook group Start Your Own Business with Suzanne Mountain. You’ll be made very welcome.


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