Embrace Spring with renewed focus and goal setting
Wintertime is a stunningly beautiful time of year. With snow and icicles forming on tree branches, there is just so much natural beauty to see! However, with the dark days, long nights, low temperatures and lack of warm sunshine, this can also be the least inspiring...
How to create a landing page that converts
Creating a landing page that converts is one of the most important parts of getting your new offer in the hands of the right people. You’ve created your lead magnet and now you want to get it out there and get more people to sign up for it. But where do you start in...
Selling out your online course has nothing to do with how good the content is.
It's a painful truth that selling your online course has nothing to (okay very little) to do with how good the content is! Wait a minute, you're thinking. That can't be true, can it? The truth is that many business owners over 45 spend way too much time perfecting...
Authenticity Check- Are You Delivering What You Promise or Just Pretending To?
Authenticity is a buzzword that you may get sick of hearing yet it’s a really strong concept wrapped into one single word. That one word describes the level of honesty and truthfulness associated with a brand or a business. If a business owner is truly authentic,...
Define Your 2022 Business with a Vision Board
When was the last time you dreamed? I don’t mean when you woke up from a weird Alice-in-Wonderland-type dream; when was the last time you had BIG dreams of what you wanted to do or where you wanted to go? What motivates you to move forward in your business, other than...
10 Best Lead Magnet Examples to Grow Your List
Are you looking for lead magnet ideas, but you’re struggling to come up with a few that your audience would want? Lead magnets are the cornerstone to growing your audience. Whether it be a discount or an eBook, your lead magnet can be the deciding factor in how many...
How to find midlife career satisfaction
How satisfied are you with your midlife business or career? As we leave school or at graduation, each of us has visions of what we'll accomplish in our careers. Years later, even the best and brightest from the most prestigious universities aren't immune to feelings...
Put the social back in your social media plans
Do you want to save time during your workday? Do you wish you had an extra 18 hours to accomplish everything on your to do list? Most people would answer, “Heck yeah!” to those questions because a business owners’s to do list is never really finished, especially if...
3 social media myths busted ….
There are are so many myths about social media, so let's start busting a few. Social media is a powerful force for small business owners. It can help us reach our ideal clients for free and help them get to know how we can help them. However, it’s also misunderstood....
3 Ways Every Business Can Benefit From Passive Income
Passive income is money you make with minimal time and effort - it’s when your money or your assets effectively work on your behalf to boost your income. However, passive income is something of a misnomer. Work is still involved in creating products or setting up...
3 Ways to Turn Your Active Income into Passive Income
Many small business owners dream of having a passive income. The question is how do you turn your active income into a passive income? If you’re coaching clients on a 1:1 basis, then you’re charging for your time, which is an example of “active income”. With active...
How to Scale Your Business with Four Automated Systems
There comes a time in every business where you realise you simply cannot do it all yourself. Sure, when you’re just getting started you really are the “chief, cook and bottle washer.” But as your business grows, it becomes painfully obvious that trying to do...
Turn Tiny Email Lists into Big Sales
Would you like to make big sales from your tiny email list? Want to know what’s more important than a great big mailing list? The relationship you have with your subscribers. It’s true. You can have 100,000 people on your list, but if they don’t know you, and worse,...
Email Subject Titles that Increase Your Open Rates
It’s one metric we consistently watch and try to improve: email open rates. There’s good reason for it, too. If your subscribers aren’t opening your email, then they can’t read about: Your newest products Your latest must-have tool discovery That epic blog post you...
Conquer those Mindset Roadblocks with Journaling
Journaling is about clarity, and when we gain clarity about roadblocks that are holding us back, we’re better able to deal with them. Although journaling can be useful for a number of reasons, it’s perhaps best for personal growth, and breaking down barriers is a...
More Time in Your Day by Adding Journaling to Your Schedule
One of the best aspects of running your own business is freedom to plan your day the way you want to. Without a boss and a fixed schedule, you set your own goals and decide when and where to work. If you struggle to stay organised, you will quickly find yourself...
How Business Owners can Journal Their Way to Improved Mental Health
Many business leaders struggle with stress. And this year has many small business owners have been under extra stress as Covid19 has created havoc. Over time, stress can turn into more serious mental health conditions, such as depression or anxiety. A great way to...
Moving From a Hobby to a Business: Four Important Steps
Doing what you love can set you up for an enjoyable life. In the early days of running your startup business, it can feel like an enjoyable hobby. Treating it as such, however, can lead to a number of problems and most certainly will not lead you to reaching your...
Stop Multi-tasking & begin Mono-tasking
What do you do when you’re answering emails and suddenly the phone rings? Do you answer it and try to speak to the person while you finish your emails? Then the doorbell chimes. Do you go to the door while still on the phone? Now you have some decisions to make. We...
Get creative with your business journalling
Journalling is an effective way to document your hopes and dreams for your business and your personal life but so many people cringe at the idea of putting their thoughts down on paper. Some equate all journalling with keeping a diary and they don’t want to revert...